Hansel Soans
Product Designer
5+ years · Mumbai, India
Product designer working across 0→1 products, complex workflows, fintech, fitness and emerging technology.
Experience
2021 — Present-
Jun 2026 — Present
peakst8
Founding Product DesignerBangalore
- Leading 0→1 product design across fitness, events, training and athlete experiences.
- Building an AI-native design workflow using Claude, ChatGPT and generative tools for rapid ideation, prototyping and iteration.
- Defining complex product logic, gamification and data-driven experiences across goals, effort scoring, wearables, leaderboards and rewards.
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Nov 2024 — May 2026
AMINA Bank
Product DesignerMumbai
- Designing a banking experience that merges crypto and traditional finance, for both younger and mid-range generations.
- Crafting interfaces that simplify complex financial processes, bridging regulatory requirements and user-centred design.
- Collaborating in a cross-border setup with designers across three countries.
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Jan 2023 — Nov 2024
Turtlemint
Senior Product DesignerMumbai
- Led the design of Ninja Sales Pro, a key sales app for insurance agents.
- Researched agent workflows, pain points and behavioural patterns.
- Designed interfaces and user flows to streamline the sales process, with product, engineering and business teams.
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Mar 2022 — Nov 2022
Motilal Oswal (Glide Invest)
Product DesignerMumbai
- Designed an investment app for millennials.
- Led wireframing, prototyping and usability testing with a user-centred approach.
- Reimagined onboarding and revamped the app’s overall experience and visual design.
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Jul 2021 — Mar 2022
Yellow Slice
Design System ArchitectMumbai, Remote
- Managed and maintained design systems.
- Worked directly with Croma, designing multiple pages, wireframes and user flows. Key projects: Croma, Bajaj Finserv, Covifind, BDO.
- Led end-to-end design for a project, from research and competitor analysis to wireframes, user flows and visual design.
Capabilities
Product
- 0→1 product design
- UX / UI
- Mobile & web
- Product logic & gamification
Research
- User research
- Usability testing
- Competitor analysis
Build
- Wireframing
- Prototyping
- User & interaction flows
- Design systems
AI workflows
- Claude
- ChatGPT
- Generative tools
- AI-assisted prototyping
Education
William Carey UniversityB.A., History
Certifications
- Gamification & Behavioral Design: The Octalysis FrameworkUdemy
- Foundations of User Experience (UX) DesignCoursera
- UI Design Patterns for Successful SoftwareInteraction Design Foundation
- Human-Computer InteractionInteraction Design Foundation
- Mobile User Experience DesignInteraction Design Foundation